The struggles of keeping a blog

Generally speaking there a two kind of bloggers. There are the ones using a blog to support their website, whether it being for SEO reasons or just to show expertise, and there are the blogs that actually make up the website. It doesn't really matter in which category you are to know that keeping a blog is very time consuming. You need to gather information, post on cross channels, keep track of analytics, etc. etc. For many tasks you find yourself doing on a day-to-day basis, there are so called 'recipes' on IFTTT to do them for you.

What is IFTTT?

IFTTT stands for If This Then That, and is basically the most rudimental rule in any programming language. Imagine.. 'If you click a button, you go to page X' or 'if pacman ate all the coins, you win'. Now imagine the power of applying those kind of rules across all of your online accounts, channels and devices. You could say 'If I get tagged on Facebook, download that picture to my Dropbox'. Well, this is exactly what IFTTT can do for you, and it's mighty powerful when managing a blog. Be it to automate simple tasks, or to gather and curate content from all over the web.

What I use IFTTT for

Let's face it, I'm a nerd.. So I use it to have IFTTT turn my home lighting on automatically when the sun goes down.. But there are more useful things I use it for too. Mainly they can be divided in 3 categories:

  1. Notifications
  2. Curating content
  3. Cross publishing


If you're like me, you don't have time to keep track of every blog out there, but you do want to keep track of the important things going on. There might be a new product release you need to blog or tweet about, new technologies or releases..? I use the power of IFTTT to get notified when certain blogs post new things that contain a given set of keywords or categories. This way I don't have to manually check each blog every day.

Curating content

You might have a blog that posts 'inspirational images' every week, or want to post a cool video every now and then. I use IFTTT to keep track on Tumblr, Vimeo and Youtube and especially; Reddit, to see if any channels and users I follow post any new content. If they do, I have IFTTT save that to my dropbox, categorised and all. Now if I need to do a quick post, I just open that folder and find what I need.

Cross publishing

This might require a but more setting up on your end, depending on personal preference and which platforms you use. However, imagine only posts from a certain category on your blog gets cross-posted on your Tumblr. Or a new question on your BuddyPress site gets a link in your Slack channel? All possible through the power of IFTTT.

It's free!

Definitely worth mentioning that it's totally free! So sign up now and put the internet to work for you :)