The Project

Mijn2020 is a social media focussed campaign by Aegon which needed a complimentary website for background information and activation. A mobile first website where people will land on coming from the different social media channels. Certain elements of Aegon's corporate identity needed to be preserved, and adding content and specific social media posts to the website had to be easy and intuitive.

The approach

Helden Media was the client for this project and creator of the Mijn2020 campaign. Together with them we brainstormed how to give the website structure and present the content in an engaging manner. We brought in Oscar Keuter from 100mm for the design process, and NDsigned was responsible for the structure & flowcharts, as well as the full development and CMS integration.

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